WWF Plush Collection
The World Wide Fund for Nature (WWF) is an international non-governmental organization founded in 1961, working in the field of the wilderness preservation, and the reduction of humanity’s footprint on the environment. Formerly named the World Wildlife Fund, this remains its official name in Canada and the United States. It is the world’s largest conservation organization with over 5 million supporters worldwide, working in more than 100 countries, supporting around 1,300 conservation and environmental projects. WWF is a foundation which aims to “stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature.” A portion of all proceeds goes towards this foundation to support and to further their cause.